Ahnasa is a women-led luxury travel company rooted in East Africa, founded by mother and daughter, Pana and Phera — both born and living in Kenya. Shaped by a lifetime of growing up, living, and travelling across the continent — and by deep, trusted relationships built over decades — we design safaris with insight, intention, and care.
We approach every journey as trusted advisors, guiding our guests toward experiences that are considered, personal, and quietly exceptional. Drawing on first-hand knowledge and enduring partnerships, we create itineraries that honour Africa’s landscapes, wildlife, and communities — while allowing you the space to truly arrive.

Ahnasa is shaped by a lifetime of living, travelling, and growing up in East Africa. Our journeys are designed from within the continent — informed by instinct, nuance, and lived understanding, not research or replication. This is Africa as it is known, not as it is packaged.

Decades of trusted relationships across Africa allow us to open doors that remain closed to most. From private wildlife concessions to deeply personal encounters, our access is earned through respect, continuity, and long-standing partnerships — never transactions.

Every journey is thoughtfully composed with care, restraint, and intention. We believe true luxury lies in knowing what to include, what to leave out, and how to create space for moments to unfold naturally — resulting in journeys that feel effortless, balanced, and deeply personal.



Ahnasa is not just a company; it’s a labor of love. Co-founded by Mother (Pana) & Daughter (Phera) in 2019.
Our collaboration is more than a partnership; it’s a fusion of perspectives, a blend of generational wisdom and youthful exuberance. The decision to start Ahnasa was a shared dream, a vision that unfolded at the intersection of our individual aspirations and our collective love for the continent we call home.
At Ahnasa, we envision a world where every journey becomes a tapestry of joy, discovery, and cherished memories. And we achieve this by passionately curating transformative adventures that delight and inspire our guests. We seamlessly blend our personalized service, knowledge and experience into each itinerary, while maintaining a deep respect for our environment, wildlife and local communities and cultures – we aim to redefine the art of travel.”
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